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    Smart Cycle Discounts

    Smart Cycle Discounts

    Automate WooCommerce discount campaigns — schedule, target, and measure.

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    Describe a sale in plain English — Cycle AI builds the whole campaign.

    “20% off hoodies this weekend”
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  • Order Trust Column

Order Trust Column

3 min read

TrustLens integrates directly into the WooCommerce orders list by adding a Trust column. Every order shows the customer’s trust score and segment badge inline with the other order data, sortable and filterable by segment. This means moderation context is visible everywhere you already work with orders — no need to context-switch to a separate page to see who’s behind an order.


What the Column Shows #

For each order in the WooCommerce orders list:

  • The customer’s segment badge (color-coded)
  • The customer’s trust score
  • Click-through to the TrustLens customer detail page

The values are read from the customer’s record at the time of page load — so they reflect the customer’s current trust score, not the score at the time the order was placed. For historical-state context, see the order-edit-page integration described below.


Sorting and Filtering #

The Trust column header is clickable to sort by trust score ascending or descending. The orders list filter bar adds a segment filter — show only orders from VIP, Trusted, Caution, Risk, etc.

Common workflow patterns enabled by sort/filter:

  • Daily moderation: Filter to Risk + Critical orders, sort by date desc, review one by one
  • VIP fast-track: Filter to VIP orders, ensure fulfillment is prioritized
  • Risk cohort fulfillment hold: Filter to Risk orders, bulk update status to On Hold pending review

The Order Edit Page #

Open any order in the WooCommerce admin. Alongside the standard order meta boxes, TrustLens adds a meta box showing:

  • Customer’s current trust score and segment
  • Customer’s trust score at the time of this order — useful for confirming what TrustLens knew at the moment
  • Top 3 signals contributing to the current score
  • Recent events on the customer (last 5 timeline entries)
  • Quick actions: View Customer Profile, Block, Allowlist, Generate Evidence Report (Pro)

This is the right place to make per-order moderation decisions. You see the customer’s risk in context with the order’s specifics (amount, items, shipping address) and can act without leaving the order page.


Why Current Score, Not Score-at-Order-Time? #

The Trust column shows current score because the most common workflow question is “should I act on this order now?” — and that depends on the customer’s current state, not their historical state.

The order edit page shows both numbers so post-hoc analysis is possible: “the customer was Trusted when they placed this order but is now Critical — what changed?”


Enabling and Disabling the Column #

The Trust column is enabled by default. WordPress’s standard screen-options menu on the orders list page lets users hide it per-user if they don’t want to see it:

  1. Open the WooCommerce orders list
  2. Click Screen Options in the top-right
  3. Uncheck Trust

The setting is per-user, so different team members can have different column visibility.

To disable the column globally for all users: TrustLens → Settings → General → Show Trust column on orders list.


HPOS Compatibility #

The Trust column works on both legacy and HPOS (High-Performance Order Storage) order tables. TrustLens declares HPOS compatibility on activation, so WooCommerce’s compatibility checks pass without modification.

If you’ve migrated from legacy to HPOS, the Trust column continues to work without any TrustLens-side intervention. The column reads from the customer record (which is TrustLens-owned), not from order meta.


The Performance Story #

Adding a custom column to the WooCommerce orders list can be a performance trap if it triggers extra queries per order. TrustLens handles this with a single bulk lookup:

  1. When the orders list renders, TrustLens collects all billing-email hashes for the visible orders (typically 20 per page)
  2. One indexed query against the customers table fetches scores and segments for all of them at once
  3. The cache is held for the duration of the page render
  4. Each row’s Trust column reads from the in-memory cache

Net cost: one additional query per page load, regardless of how many orders are displayed. Negligible.


What About Orders Without a Customer Record? #

For orders from customers below the minimum-orders threshold (no TrustLens record yet), the Trust column shows “—” or a “New” badge. These customers haven’t accumulated enough order history to be scored.

For orders from guest checkouts where the email doesn’t match any TrustLens customer, same display.


Bulk Actions from the Orders List #

TrustLens doesn’t add bulk actions to the WooCommerce orders list itself — WooCommerce’s bulk action surface is reserved for order-level actions (mark complete, refund, etc.). For customer-level bulk actions, use the Customers list.

However, if you want to bulk-block customers based on their order activity, the workflow is:

  1. On the WooCommerce orders list, filter to the relevant order cohort (e.g. recently disputed orders)
  2. Note the customers
  3. Go to the TrustLens Customers list
  4. Search for or filter to those customers
  5. Bulk Block

Color Reference #

Segment Color Quick Read
VIP Green Premium order — handle carefully
Trusted Blue Reliable customer — normal processing
Normal Gray Average — normal processing
Caution Yellow Watch — review on suspicion
Risk Orange Investigate before processing
Critical Red Hold for review or block

Same colors as elsewhere in TrustLens, so segment recognition transfers across admin contexts.

Updated on June 18, 2026

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Table of Contents
  • What the Column Shows
  • Sorting and Filtering
  • The Order Edit Page
  • Why Current Score, Not Score-at-Order-Time?
  • Enabling and Disabling the Column
  • HPOS Compatibility
  • The Performance Story
  • What About Orders Without a Customer Record?
  • Bulk Actions from the Orders List
  • Color Reference
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  • WordPress
    Back
    Products
    Smart Cycle DiscountsDiscount automation › TrustLensCustomer trust intel › Cycle AI AIPlain-English campaigns ›
    New pluginComing soon
    Resources & toolsDocs, pricing, support ›
    Smart Cycle Discounts

    Smart Cycle Discounts

    Automate WooCommerce discount campaigns — schedule, target, and measure.

    62%
    Free Pro $59 5 discount types Recurring
    Jump into the page
    How it works Capabilities Promo codes Pricing
    Docs
    Getting started Discount types Scheduling
    Explore Smart Cycle Discounts → Changelog
    TrustLens

    TrustLens

    Customer trust intelligence — score buyers, spot abuse, protect revenue.

    Trust 86
    Free Pro $79 6 segments Abuse detection
    Jump into the page
    How it works Detection Outcomes Pricing
    Docs
    Trust scoring Detection modules Card-testing defense
    Explore TrustLens → Verify a report Changelog

    Cycle AI inside Smart Cycle Discounts

    Describe a sale in plain English — Cycle AI builds the whole campaign.

    “20% off hoodies this weekend”
    Included in Pro Natural language Catalog-aware
    See it work

    Type a sentence, get a ready-to-launch discount campaign that already understands your products, prices, and schedule.

    Live demo How it works
    Meet Cycle AI →

    A new plugin Coming soon

    Something is loading in the lab. Join the list to get the reveal first.

    Notify me on launch →

    Resources & tools

    Everything around the plugins — docs, free tools, and help.

    Learn
    Documentation Pricing & bundle Support
    Free tools
    Discount Calculator Sale Calendar
    Stay current
    SCD changelog TrustLens changelog
    Compare all plans →
    Secure checkout WordPress.org 14-day refund View pricing →
  • Affiliate
    Back
    Program
    OverviewHow the program works How it works4 steps from apply to earn Commission details30% · 60-day cookie · recurring
    Get started
    Apply nowOpen Takes ~2 minutes Earnings calculatorEstimate your monthly income FAQPayouts, cookies, renewals
    Resources
    Brand kitLogos, banners, copy, social PlaybookTactics that actually convert FTC disclosureHow to disclose properly Affiliate termsFull program agreement Contact teamOpen the contact form
    Earn 30% recurring on every saleFree to join · 60-day cookie · monthly PayPal payouts Apply now
  • Blog
  • DOCS
    Back
    Docs & resources

    Guides, references, and answers for every Webstepper plugin.

    Smart Cycle DiscountsAutomated WooCommerce discount campaigns
    Getting started› Discount types› Cycle AI›
    TrustLensCustomer trust & fraud intelligence
    Trust scoring› Detection modules› Card-testing defense›
    Docs home Guides FAQ Pricing Support
    WordPress tools that solve real problems
  • Contact Us
  • About
    Back
    Company

    Our Story

    Founded 2020

    Built by store owners, for store owners. We make WordPress tools that solve real problems.

    Learn more
    Built from experienceTools we use ourselves
    Time is preciousSimple, intuitive UX
    Real supportTalk to the founders
    Legal & contact
    Contact us Privacy policy Terms of service Refund policy
    14-day money-backNo questions asked
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